Philip Harman's Business Journey Through Cyber Space.

posted by Philip Harman on Mar 15

I had singing success for a year now…I never bothered to open it but I just did…I’ve been practicing buuut, I’m a little confused. I don’t know how often I should practice it or how many lessons or excercises I should do in a day. Help?

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posted by Philip Harman on Mar 6

We should see towards successful people

Dalip Singh Wasan, Advocate.

We are to go ahead and therefore, it is our first duty to have a look on those who are successful here on this earth. We should avoid looking on those who have been left behind because when we have a look on unsuccessful people, we shall not get a booster in life and there are chances that we too shall be content what is with us and we shall not try to have more and go ahead. When we look at successful people, they give us a booster and we too shall try to go ahead and become like them. We shall be trying to understand the life style of successful people and shall be learning the art of attaining successes in life. We too shall start on that path and there are chances that we too shall be attaining something in life. The people who are failure in life would not teach us a lesson because they are themselves failures.

We should read life of great people and we should avoid having a sight of Hindi films which are full of tragedies. We are here to live a life and that too a very good life, a very successful life, a pleasant life and a life which is satisfying us. If we are sad and disappointed, we shall be burden on this earth and we shall be creating so many problems for the family and also ourselves. A man who is going ahead and a man who is having successes is a pleasant personality and he shall be creating a good atmosphere in the family and around him. Try to be a successful person and therefore, you should start with those ventures which are very easy to achieve and you should achieve that target. These small successes shall enable you to face big adventures and then one day you would be achieving big achievements. It is an old saying that it is better to love and lost than never loved at all and nothing succeeds like success. Even small successes shall give us pleasure and booster in life and we shall be going ahead. And only successful people are examples before us, failures are not our examples and we shall not follow those who had been failures in life.

When man get pleasure on success, he must always take up those ventures in his hand in which success is sure for him and he should go step and step further putting his feet on the successes. If you can run a hundred meter race, you should try on that path hundred and one times when you are in a position to challenge others to compete with you. You should not take up the race of five hundred meters till you have shown success in hundred meter’s race. This is a life and here we have seen even a tortoise could run a match with a hare who had speed. And it is on record that the tortoise had been the winner because he had been making efforts to reach the target and he actually reached and the hare who had faith in its speed but did not try its speed remained far behind and lost the race. We should keep this story in our mind and we should also see that one day we shall be successful and we should never lose this spirit. We shall avoid meeting failed people who have put all responsibilities on luck and did not took responsibility on themselves. Luck does not play part in our life. We should not put God responsible for our failures. We had been failures because we were not sure to succeed and even then we had taken up the job. The examples with us should be of successful people and only then we shall be succeeding in life.

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posted by Philip Harman on Feb 10

Are you in the process of learning how to make your online business as successful and as profitable as it could possibly be? If so, you are likely looking for ways to market your business to the general public, namely internet users. When it comes to developing an internet marketing plan, you will find that there are a number of important factors that need to be taken into consideration and a number of steps that need to be taken. Since internet marketing encompasses quite a bit, it may be a good idea to take it one step at a time. For starters, you may want to focus on internet corporate branding.

When it comes making corporate internet branding a part of your internet marketing plan, you first need to know exactly what it is. Do you know what corporate internet branding is? Do not worry if you don’t; a large number of individuals, even business owners, have no idea what corporate branding is, let alone how much it can benefit a business. Unfortunately, not knowing about internet corporate branding can be a costly mistake. In addition to costing you money, you may even find that it turns an otherwise successful business is to a failure. That is why you are advised to learn as much as you can about internet corporate branding.

As previously mentioned, the first step is learning about internet corporate branding, namely what it is. Corporate branding is when a business, typically a well-known and successful business, decides to capitalize on the name it made for itself. For example, if you are the owner of that business and you are selling products, such as clothing, you will want to incorporate your business name into your clothing products. Doing so, may make it easier for your customers, as well as other internet users to recognize that the product is yours. Although internet corporate branding is ideal for any type of product or service, it is ideal if you are selling something that has a large amount of online competition. Having your company name incorporated into your products or services will help to make it stand apart from all of the rest.

In addition to knowing what internet corporate branding is, you may also be wondering why you should use this popular internet marketing, branding approach. As previously mentioned, corporate branding will help make it easier for internet users, namely your customers, to determine right away whether a product they see for sale online is made by you. As a business owner, you likely already know that many customers come back for more, especially if they had a pleasant experience the first time around. That is why internet corporate branding is ideal. It makes it easier for your customers to know that they really are giving you their business again.

Although you definitely want to have your customers come back for more, you may be wondering why it takes corporate branding to do that. A relatively large number of business owners feel that their returning customers should just be able to revisit their online website and place their orders again. While this is always possible, what if you want to branch out to other avenues? In addition to selling your own products or services online, what about starting your own affiliate program or letting others sell your products or services for you? If your items are being sold on another website, corporate branding will help internet users know where that product originally originated from; thus benefiting you both.

In all honesty, internet corporate branding involves developing a business name, backing that name up with good service, and then by incorporating your name into any services or products that you plan on selling. Of course, you can do this by yourself, but you may want to think about seeking professional assistance. By receiving internet corporate branding advice from an internet marketing firm, namely one that specializes in SEO, such as SmokeDog.net, you will not only receive branding advice, but information on other helpful online marketing tactics.

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posted by Philip Harman on Feb 9

What is success? Is education important to achieve success? Do education and success come together? Most of us define success as achieving our goal. What we want to have and what we want to become in our lifetime. But defining success depends on how a person sees it through his eyes. And education is part of it.

Not every one of us can have education. Some are lucky enough to finish it until college. For some, earning money immediately is what they wanted to do. It is better for them than to continue education. What if all of a sudden, you begin to feel like you want to be successful? Thing is, you don’t know what to do because you don’t have enough knowledge or training on how you can achieve that goal that you always wanted to happen in your life. What about if you have the knowledge but doesn’t have the motivation to pursue or make some changes in your life?

Success University aims to educate you with the proper tools, principles and methods to achieve success. Achieving education online lets you study and learn at the comfort of your home at your own pace. Success University will equip you with enough resources, modules and advance methods through the courses that you will take. With the personality development and entrepreneurialism achievement program, students gain more information for more opportunity that serve as gateway for better options.

In achieving success, education plays an important role. Education is training the human mind on how you are going to use what God-given skills you have. It is where you gain knowledge and information about the outside world so that you would know how to go and face the world. This is what Success University is all about. Developing what you have to achieve what you want and be successful.

Here at Success University, people will see and achieve success. If you want to be successful, the university can help you reach that target. You will be taught, guided, and supported in your goal. Success University will be teaching you the ways on how you can get to the top and be whatever you want to be. Enrolling at Success University is giving yourself a chance to go and seek what you want in your life. Experienced and dedicated teachers share whatever knowledge they have with you and teach you to the best of their abilities. You will also be able to hear from great people who had made it big and became successful in their endeavors. Success University offers you quality online education to help you fulfill your dreams, reach your goals, and become successful not just in life, but also in business, love, and in developing what God has given you in order to become a better human being.

Success University encourages those who would like to see and achieve all the opportunities that life has to offer. Explore your boundaries and have the chance to be on the top. Success University is your best partner in online education for everything that matters to your goals of success.

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posted by Philip Harman on Jan 18

Writing a business plan should be one of your number one priorities as a business owner, whether you have a new business or have one that has been in business for a number of years. A business plan will let you put a focus on your business and enable you to get financial backing if you should require it with a lot less headache. All businesses are different, and for that reason, no two business plans are the same. You can do hours of research and try to adapt an already-made business plan, but you have to be realistic in your hopes of finding one that will suit your needs is very slim.

When you decide to start a business, it is a good idea to start with a business plan. A business plan will let you make an outline that you can easily read and see where you want your business to go and how you will get there. As a business owner of a pre-existing business, a business plan can also be beneficial because you can re-evaluate where your business is and where you want it to go from this point forward.

A business plan should focus on four key points when you sit down to organize one for your business. One, it should allow the management or new business owner to illuminate, research and focus their business or projects and developments within the business and any prospects that you may have for the business. The second thing you need to do is to provide a clear and logical template for the way your business can grow and how it will pursue any business strategies in the next three or five years. Thirdly, the business plan should serve as the basis for providing information for third parties who are interested in your business, such as banks or shareholders. And last, the business plan should also serve as a point of reference on which your business’s actual performance can be measured and reviewed against.

There are many reasons why it is a good idea to write a business plan for your business. It is a beneficial document for both new and pre-existing businesses and can provide a way for the business owner to detail in an organized way the workings of the business. By researching the different types of business plans that are available, you can get an idea of what should go into a business plan. And if you are just starting a business, the business plan will be the first thing that financial officers will want to look at and if you can provide one to them that is explicit in its detail you can save a lot of time and stress in securing the loan that you need for your business venture.

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posted by Philip Harman on Jan 18

Search engine optimization, also known as SEO, is simply adding certain design and content elements to your website, blog, and/or RSS feed to make it more attractive to search engines.

If you are interested in generating traffic for your website, blog, or RSS feed then you must spend some time working on SEO. Of course, you can ignore SEO and depend on other methods of traffic generation but this can be very expensive and time-consuming. Of course, SEO can be expensive and time consuming as well but if it is done right it will not only enhance the appearance, usability, and usefulness of your site, blog or feed in the short run it will also increase traffic and revenue in the long run.
Search engine traffic is the best source of long-term free traffic. If you are looking to attract visitors to your new online store featuring dog sweaters then obtaining a good listing on Yahoo could deliver 1800 visitors searching for dog sweaters and another 2000 searching for some other variation of key words including dog sweater. Google could deliver even more and MSN could make a healthy contribution as well.

If you ignore SEO then you will still get some search engine traffic, especially if you employ other marketing efforts, but it will be a paltry trickle compared to the flood of visits you could receive from proper SEO. Taking some time to ensure your site is properly optimized for search engines will eventually result in higher rankings for the search terms you target with your SEO efforts. The higher your site appears in search engine listings then the more visitors you will receive.

All search engines have a set of rules, often referred to as algorithms, that are used to judge the importance, also known as rank, of a web page for a specific word or phrase, also known as keyword. Software robots called spiders continually “crawl” the web and report back to search engines with the results. Once your site has been crawled by a search engine, the site will be included in that engine’s index of websites and eventually ranked according to the individual search engine’s rules.

Obviously you want your site, blog or feed to be spidered, indexed, and ranked quickly but it is best to have your site optimized before it is spidered as once it is indexed and ranked you may need to wait for a return visit to register the improvements. It is OK, and even desirable, to continue to add to and improve your site after it is spidered but you should wait to attract the spiders until after your site is ready.

There is a great deal of misinformation regarding how to get your pages spidered and indexed quickly by the search engines. You could spend a great deal of time and money chasing down the secret tools and tips that abound, but there really isn’t a secret. Some search engines provide a facility that you can use to submit your site details to them, but this method often takes a lot of time to work. The fastest and most effective way is to have a highly ranked website, preferably one related to your site’s topic, provide a link back to your site. When the spiders crawl the highly ranked site, which may happen every day or at least within a week, they will find your link. Spiders discovering your link on a prominent site will temporarily classify your site as important and follow the link to crawl your site.

The factors that influence a website’s rank within a search engine index are closely guarded secrets and the rules frequently change. Just to make things even more complicated the factors vary from search engine to search engine.While you can spend a great deal of time and money studying SEO there are many free articles and discussion groups available but concentrating on a few simple issues will likely produce the results you need without further investigation.

Content is king when it comes to search engine optimization. Your site should have several pages of original content centered around the primary topic of your site. Pages or blog posts should have at least 200 words. Regularly adding pages or posts will keep your site relevant and interesting to search engines as well as visitors.

Don’t overlook the use of tags within your site as well. These tags include meta tags, title, header and anchor tags. Your key words and phrases should be reflected in these tags as well as the content you place on your site.

Search engine optimization is an important part of internet marketing but it doesn’t have to as complex and expensive as some folks make it out to be. If you generate a clean, attractive site with unique and relevant content then the search engines will like it. If the search engines like it then they will tell their visitors and your traffic will rise.

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posted by Philip Harman on Jan 16

Ask any business person who’s website is at the top of t(e search engines if his/her site is making money, and the answer is almost always “yes”.

An example is Glenn Canady, the authkr of “Gorilla Marketing” wh/ employed only one of these strategies, and it made hi- over $1 million Dollars.

The fact is, seArch engines can get you an enormous amount of traffic, and it’s traffic to your 3ites that’s free. Howefer, in order to ethically and effectively market in the search engines, you need to use strategies that actually work.

Below are three different ways to effectively, and ethically, raise your rankings in the search engines. I’ve included seven different resources that you can use that will help you implement these strategies, and do it quickly and easily so that you can begin to see an increase in your traffic almost immediately.

1. Optimize your site.
To make sure that you are properly targeting your market, you need to make sure that you are marketing using the right keywords. This means optimizing your site to make sure that the keywords you have on your site are the keywords that your site is actually optimized for.

There are two tools that you can use to help you with search engine optimization:

a. Search Engine Optimization Fast Start Ebook will teach you simple and effective techniques for optimmizing your site. This ebook is now in its 4th edition, is completely up to date, and is one of the best ebooks I’ve seen on search engine optimization.

b. Web CEO – This is a complete search engine optimization suite that offers 10 different tools to help you optimize your site for the search engines. It offers the most comprehensive, and step by step, set of instructions I’ve ever seen with any software package. According to the instructions, you can get started in one hour. The free version of this software will work for most, and it also includes a $97 search engine optimization course as part of the package.

2. Develop a linking strategy.
One factor that influences how well you are ranked in the search engines is linking. The more inbound links that you have pointing to your site, the higher you will be ranked in the search engines.

For each link that you have pointing back to you, that’s another opportunity for your potential customer to find you. With credibility being such a big problem on the internet, to have someone recommend you increases your chance of making the sale.

To help you develop an effective strategy, I recommend that you read “Linking Matters” – This ebook shows you how to develop an effective linking strategy for your site, and do it very quickly.

3. Develop a content strategy.
The truth is, “Content is King”. Most people online are looking for information. The more information that you provide for your customers, and the more valuable it is, the more likely you will make the sale.

Below are three different ways to develop content for your site.

The first and most effective strategy are articles.

Articles actually work for you in several ways.

a. Brands you as an expert so that customers come to you.
b. Provides valuable content to your potential customers.
c. Builds a relationship between you and your potential customers.
d. Creates a viral marketing strategy for your site.
e. Builds a linking strategy for you every time a webmaster publishes one of your articles.

No other strategy that I have employed has brought me more business than this one.

To find sites that accept articles, go here: This is one of the sites that I use because it’s one of the oldest and most reputable sites online for finding information on ezines. Unfortunately, there’s no search, but everything is done by category, and the information is comprehensive, so you will locate rather quickly what you are looking for.

However, if the thought of writing your own content gives you nightmares, there’s a way around this.

You can use public domain information. Public domain information is information that is free to use because it’s in the public arena, or the copyright has expired.

To help you easily locate this information, I recommend that you download the public domain toolbar. You can get it at the Public Domain Forum – You have to register for an account to get the toolbar, but both the forum account and the toolbar are free. The toolbar is a very comprehensive resource of public domain sources.

The third content strategy you need to consider is blogging.

What a blog does is allows you to create search engine friendly content on your topic of interest. Combine this with an RSS feed, which the search engines love, and you have a winning strategy.

Not only will it help you build content for the search engines, but it can also help you raise your traffic and sales.

Here is a comprehensive ecourse that you can take that will drastically reduce your learning curve, as well as provide you with the resources you need to implement this strategy.

Finally, to keep abreast of what’s happening with search engines, you need to subscribe to Search Engine Watch – This site offers tons of resources, news, and a newsletter on search engine optimization.

Apply one, or all, of these search engine resources to your search engine strategy, and you can expect a major increase in your traffic and sales to your site.
If you want to effectively market your website in the search engines, these free tools are the best for helping you raise your search engine rankings.

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posted by Philip Harman on Jan 16

While everybody will tell you that affiliate marketing is the easiest way to start working from home. However, if you really want to make money with affiliate programs and eventually quit your day job, you absolutely need to choose the best affiliate marketing tools.

Don’t be caught in the get rich quick scheme craze. Every successful affiliates (super affiliates) spend a at least eight hours a day in front of their computers. But that’s not all… When they leave the computer, they are thinking about improving their overall business plan.

The question is: Do you have a plan? Did you wisely choose the affiliate marketing tools that your business require? Put in your mind that affiliate marketing is a business, and you should have an entrepreneur mindset.

Without the right affiliate marketing tools, you will fail like the majority of affiliate out there (95%). After researching, testing, tracking, making mistakes, I know what are the essential tools for your affiliate business…

Essential Affiliate marketing tool #1: Your own affiliate website

Building your own affiliate website is crucial if you want to make a living from affiliate marketing. Playing the affiliate marketing game and waiting for thousands of dollars in commissions at the end of the month is a pure utopia without a website.

Unless you are one of Dan Kennedy’s mate and get him to send an email to his list with your affiliate links, you need your own affiliate website.

Imagine building a family without a house! Do you get the point now? Here is a little secret: earning a living online through affiliate marketing without a site (including blogs, forums,etc) is one of the biggest affiliate marketing myths.

Whenever you need to enter a market or dominate it, you want to have a place where buyers can find you: here come your affiliate website, securing your affiliate commissions.

You need to understand your visitors needs and worries in order to have an affiliate website user friendly. People are looking for information. Just give them what they want. Provide them with relevant informations and feed them with advices and guidance they can’t find anywhere else.

They will return to your site again and again, post your url on forums, tell their friends about you… When that happens, you will need another essential affiliate marketing tool. Without this tool, I can guarantee you that you will not succeed.

Essential Affiliate marketing tool #2: The Affiliate Autoresponder

When your affiliate website becomes popular and people in your market start sending you email asking you various questions on your topic, you will be soon overwhelmed if you don’t use this crucial affiliate marketing tool: the affiliate autoresponder.

With this tool, you give an edge to your affiliate business. The autoresponder will do all the hard work for you, and let you free to do what you love in life.

Place an opt-in form on every page of your site and let the autoresponder give people valuable information without you doing nothing. By opt-in, I mean a mailing list. The money is in the list. Remember this sentence because it is the second of your top affiliate marketing tools: a list of loyal subscribers.

With your autoresponder, you can develop loyalty with your subscribers until they become your subscribers, your exclusive buyers. If you know how to treat them, they will ask your opinion before buying a competitor product.

When you reach this level of trust with your subscribers, you are well on your way to fire your boss… and work exclusively from home.

Get these two affiliate marketing tools as soon as you start your affiliate business. Believe me, your affiliate website and your autoresponder are essential to building your online empire.

Try to market without these two affiliate marketing tools, and I’m afraid that you stay amongst the 95% who barely reach a monthly four figures income.

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posted by Philip Harman on Jan 14

I need to outsouce my SEO marketing but I am nervous to hire a firm that may not peform. How do I pick a firm? What should I look for?

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posted by Philip Harman on Jan 13

Outsourcing can be an excellent solution for your internet marketing business. It is widely practiced today by many businesses and can form part of an effective strategic plan. It is not, however, a perfect solution for everyone. There are specific reasons why internet marketers use outsourcing. For internet marketing starters like you, there are profitability issues you might want to consider.

Advantages of outsourcing

Most internet marketing starters start their business on their own. Many of these businesses have simple processes and will usually require only a single person as initial manpower. For more details www.podcasting-made-easy.com.This is if your business has simplified processes or the very nature of the internet marketing venture requires only the most basic components. If you’re a graphic designer or copywriter, for example, and have all the necessary equipment and software for the job, you probably won’t have to outsource your processes.
Profitability of outsourcing

There are certain profitability advantages that outsourcing can offer to internet marketing starters. Outsourcing has the potential to bring down cost and allow your business to increase its profits. It also helps eliminate the cost associated with common business expenses such as employee salary, purchase of raw materials, warehousing and inventory. It also helps reduce or totally eliminate the cost that problems such as wastage, pilferage, theft, incompetence, lack of training and even employee unionism might cause your business.

Disadvantages of outsourcing

Outsourcing takes away the responsibility of management from the internet marketer and transfers it onto the outsourcing service provider. Unless quality standards are in place, it can be difficult to monitor the processes involved in the creation or manufacture of the product.

To determine whether or not outsourcing is a profitable option for you as an internet marketing starter, there are certain factors you have to consider. Some profitability factors you can expect include:

Control of cost of capital

Capital is a major expense in any internet marketing business. This could easily set you back by a few hundred dollars to several thousands, depending on your business. Website development, for example, can cost you from about $2,000 to $2,500 in equipment, software and man hours. If you outsource the tasks to someone else, you could spend only around $800 to $1,000 depending on the type of project you want to complete.
What this means is that you could use the money you’ll save and spend it instead for the development of your business.

Reduce labor cost

Hiring staff can cost you. Training them can cost some more, regardless of whether you’ll only need them for a long-term or short-term project.

Increase your business’ efficiency

For internet marketing starters who work on their own, there’s always the problem of ensuring efficiency in a job. This becomes apparent when there are deadlines to meet and projects to complete. This can translate to loss of productivity, which in turn can translate to expense.

With outsourcing, you can unburden yourself of some of these responsibilities. Outsourcing providers have the right training, research facilities, manpower, equipment and experience in order to perform the tasks and processes you need performed.  will save you in terms of research, product and service development, marketing, promotions and if necessary, even distribution. The amount of savings you’ll gain from here will then be passed on — where else? To your customers. You can lower your price, choose to produce products in bulk and attract more business.
Focus on your business

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Very often, what you want to focus on in your business can get sidelined because you need to take care of other things. Your business, just like everything else, has a limit – time, resources, capital, skills, even your attention. As an internet marketing starter, you’ll find that you can increase the profitability of your business by outsourcing certain processes and focusing on what needs to be done.

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